2021年4月22日，恰逢第52个世界地球日，GEOX宣布开启“Walk for Earth——为地球行走”系列“履”程，由WWF(世界自然基金会)专家带队走进自然，沿途走过候鸟迁徙处、亚洲象的栖息地、羚羊与雪豹的生存地、及国宝大熊猫的基地，了解人类与自然之间紧密的关系，呼吁关爱自然保护环境，坚持与WWF一起共同推动生物多样性保护，践行绿色生活方式及可持续理念，促进人与自然和谐共生。
Coinciding with the 52nd anniversary of Earth Day, GEOX officially announced the launch of the 2021 "Walk for Earth" Journey on 22nd April, 2021. The exploration guided by World Wide Fund for Nature experts is to walk along the nature reserve and discover the birds migration locations, habitats of Asian elephants, antelopes, snow leopards, and the base of Chinese “National Treasure” - Giant Panda, championing with WWF for biodiversity conservation, well-being lifestyle and sustainability philosophy, and co-existence with nature.
“Walk for Earth——为地球行走”系列“履”程首站于5月8日(世界候鸟日)来到国内唯一一处与候鸟保护区相邻的湿地公园——上海崇明东滩湿地公园，呼应今年世界候鸟日的主题：“像鸟一样歌唱、翱翔”(Sing, Fly, Soar – Like a Bird!)，让人们用自己的声音和创造力来表达对鸟类与自然的欣赏。
The inaugural event was set on 8th May 2021, the World Migratory Bird Day, to unearth Shanghai Chongming Dongtan Wetland Park, the single wetland park in the country, neighboring the migratory bird reserve, echoing the theme of this year's World Migratory Bird Day "Sing, Fly, Soar – Like a Bird!”, encouraging people to use their creativity to voice for the intricate relationship between wildlife and mankind.
GEOX此次“履”程特邀国家一级演员、上海歌舞团荣典首席舞蹈演员王佳俊先生(微博@快乐的佳俊)前往崇明东滩湿地公园，以舞蹈艺术的形式展现珍稀鸟类的形态以及与周边环境的互动，希望带来情感共鸣与思想启迪，以此呼吁大众践行可持续发展的绿色环保理念。王佳俊先生出演原创舞剧《朱 》并担任男一号，该剧以保护国际珍稀鸟类朱 为题材，引发大众对人与自然共存问题的思考。
GEOX is pleased to have national first-class actor and chief dancer of the Shanghai Song and Dance Ensemble - Mr. Wang Jiajun (weibo@快乐的佳俊) as the honorable guest of the first stop of “Walk for Earth” Journey to Shanghai Chongming Dongtan Wetland Park. He performed a dance by mimicking the movement of birds and hoped to enlighten society to practice the concept of sustainable development and environmental protection. Mr. Wang Jiajun starred in the original dance drama "Crested ibis" as the main actor which the story is about the protection of the endangered bird, the Crested Ibis, and triggered the public to think about the coexistence between mankind and wildlife.
During the walking tour, all the participants conducted intimate contact with the natural scenery. Mr. Zhang Yimo, the director of WWF Yangtze River Wetland Protection Priority Project introduced that the “East Asian-Australasian Flyway” is the largest of the 9 Flyway Site in the world, passing through densely populated areas in eastern China. Shanghai Chongming Dongtan Wetland Park is located at the estuary of the Yangtze River, the easternmost tip of Chongming Island in Shanghai. It is the largest and most well-developed estuary tidal wetland at the mouth of the Yangtze River, plays an important role in migratory bird migration routes. But nowadays, human activities often deliberately or unintentionally destroyed the replenishment of bird migration, thus making a bigger difficulty for their journey, sometimes even have a serious impact on certain species. Through this event, GEOX advocated that the public should pay more attention to caring for nature and protecting the environment while understanding the importance of protecting migratory birds and their habitats.
After the walking hiking, everyone collected different leaves as natural materials for handcrafting, and made an exclusive hand-made herbarium, as an opportunity to get in touch with nature and have a deeper understanding of the theme of the harmonious coexistence between mankind and wildlife.
Advocating sustainable development, environmental protection and a healthy lifestyle have always been the core principle and lasting commitment of GEOX. As one of the important global partners of WWF since 2019, GEOX has been collaborating with WWF in preserving wildlife. WWF aims to stop the degradation of the planet's natural environment and to build a future in which humans live in harmony with nature. One of the objectives is to engage the new generations, helping them to understand the crucial role played by our environment and getting them to see how vital it is to protect the habitat of animal species.